Everbloom Is Revolutionizing the Way YouTubers Build Their Careers. Here’s How.

AveryB never wanted to be on camera. Like many creators, he considers himself an introvert at heart.

But after learning editing tricks like how to clone himself in his videos, he warmed up to the idea and started publishing on YouTube. Six years, two channels, and 1,000-plus videos later, he hasn’t looked back since.

“As you can tell that didn’t work out too well,” he said, joking about his original interest to work behind the scenes.

With close to 800,000 subscribers and 94 million views, Avery has built a loyal fanbase. On his main channel, many viewers come to watch his high-production dating challenges. Meanwhile, on his second channel, they come to watch his daily vlogs.

“What I most love is bringing people together and having a laugh,” Avery said of his videos.

As his audience has grown, so too have his aspirations as a creator. After watching channels like Colin and Samir’s, he had a realization: the biggest YouTubers rarely succeed on their own.

“Which made me rethink how I did things,” he said.

To reach the next level, Avery knew he would need some help.

The Creator Accelerator

Enter Everbloom, the platform that gives resources to creators like Avery that were once out of reach. In exchange for a share of revenue and other perks, creators can raise money to reinvest in their careers.

Here’s how it works:

1. Creators launch a public sale, offering a stake in their future success.

2. Everbloom issues tokens to paying supporters that represent a share in a creator’s channel.

3. Creators receive upfront funding as well as access to services and expertise from Everbloom’s partners.

Avery admitted that raising capital as a YouTuber was a “weird process” at first. After all, the idea that a creator is a business is still a pretty new concept. But working with Everbloom shifted his perspective and resulted in a seamless and smooth experience.

Avery launched his first official drop with Everbloom on February 14, 2023. Quality, not quantity, from his fanbase, made it a win. From just 73 loyal supporters, he managed to raise $15,000.

Support like that can go a long way for creators like Avery pursuing more ambitious productions.

With Everbloom, creators like Avery can let anyone invest and share in their success. Aside from a stake in future revenue, supporters can earn exclusive perks, access to a creator’s community, and even a say in future projects.

“I was always hands-on with my supporters,” Avery said. “The fact that they don’t limit but embrace the interaction is everything.”

Everbloom also helps creators tackle their biggest obstacles and areas of opportunity. And for Avery, that meant making better thumbnails.

With Everbloom, Avery gained access to expert designers. They helped him optimize and test his thumbnails with proven tactics that are improving the clickthrough rate of his videos.

“(That’s made) my channel look like the 1-million subscriber channel I know it will be,” Avery said.