Good morning. Uber released its annual lost and found report with the top weirdest items passengers left in vehicles throughout the year, including things like a viking drinking horn and βmy turtle.β Not to stir the LA vs. NYC pot, butβ¦the most βforgetful city?β NYC.Β
β Hannah Doyle & Syd Cohen

Is This the Future of Mobile App Building?

Riley Brown (left) demonstrates the βcoreβ of his app, VibeCode (right) /Β Riley Brown,Β VibeCode
AI education creator Riley Brown just released the beta for VibeCode, an AI-powered app that lets users make their own mobile apps with no coding necessaryβlike Canva or Capcut for app building.
What is vibe coding? A programming technique that uses AI to build software via text prompts. Vibe coders often use AI programs like Claude or Gemini to make games, simulations, and web pages.
How VibeCode works: Users submit text prompts describing the app they want to buildβfrom a rental service to a photo sharing platform. VibeCode then generates a mobile app in as little as 20 minutes.Β
VibeCode will run on a subscription model with a limited number of prompts per day.Β
From the beta test of 200 initial users, Brown said users have already made up to 3,000 apps.
βThatβs been one of the most powerful things hopping on calls with beta usersβyou start having more and more ideas after you start using it, and itβs a muscle you have to flex. I think itβs very similar to how I started creating content. Itβs the ultimate creativity loop,β Brown told us.
Brown is an avid vibe coder himself and has published three monetized apps. One transcription app, YapThread, brings in up to $12K a month, he said.Β
Looking ahead: Brown said he hopes VibeCode inspires creators to launch apps for their audiences by making the process more accessible.
βI think one of the reasons why people donβt get deep into computer science is they donβt get hit with the βahaβ moment soon enough,β Brown said. βIf you create a hyper-personalized app, the app that solves your specific problem and the exact interface you want. You get hit with an βahaβ moment sooner.β

Why This Creator Is Launching a Media Company
Hudson Matter, best known for his adventure-style YouTube videos, recently announced his new long-form media consulting company, Next Wave Media.Β
Quick context: After appearing in his fatherβs YouTube videos, Matter began his own channel when he was 13. Now 19, Matter has 2 million subscribers and over 200 million lifetime views.Β
Although he plans to offer content strategy services to existing creators, Matterβs primary focus will be on two types of clients:
βThe biggest marketing opportunity for me would be brands that have relevance with older generations, but simply donβt know how to reach those younger generations,β Matter told us. He referenced Paddy Gallowayβs work with Red Bull as inspiration. βHe has boosted their sales significantly directly because of that YouTube marketing,β Matter said. Next Wave will focus less on AdSense and more on building strong online brand identities.
Celebrities with a strong Gen Z following who are looking to grow their social media presence. Matter used Millie Bobby Brown as an example, suggesting Next Wave could help leverage her fan base into a YouTube audienceβwhere she could promote her skincare line.

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Womenβs Basketball Stars Make Creator Moves

Haley and Hanna Cavinder (left) launch an app, Angel Reese (middle) hosts her podcast, and Paige Bueckers (right) gains a following /Β Twogether,Β Unapologetically Angel,Β Paige Bueckers
Views of WNBA-related videos on YouTube grew from 500 million to nearly 2 billion between 2023 and 2024, according to a YouTube Culture and Trends report.
And? Last weekβs womenβs NCAA national championship between South Carolina and UConn was the third-most watched womenβs championship on ESPN platforms in history.
Hereβs how players are making creator moves with this rise in popularity β
Twins Haley and Hanna Cavinder leveraged successful NIL careers to launch their fitness app, Twogether.
Chicago Sky player Angel Reese launched her video podcast, Unapologetically Angel, gaining an audience of 139K listeners on YouTube in seven months.
Paige Bueckers, the WNBA 2025Β No. 1 draft pick, has grown a loyal following of 3.6 million on TikTok by posting behind-the-scenes footage and dance trends.

π₯ Press Worthy
YouTube is creating an in-app timer that lets users set a daily time limit for watching Shorts.
Hasan Minhaj's podcast, Hasan Minhaj Doesnβt Know, is joining Lemonada Media.
Kick launches a multi-platform streaming monetization plan for creators.
OpenAI is reportedly working on a social media app.
VTuber Gawr Gura announces her departure from VTuber agency Hololive.
