Good morning. Tonight is the Met Gala, where weβll see Emma Chamberlain return as Vogueβs red carpet correspondent. One new element: TikTok is the eventβs lead sponsor. With the official dress code of βThe Garden of Time,β we wonder if any creators on the red carpet will allude to the time TikTok has left in the US?

Bob Does Sports Launches Tequila Seltzer

Bob Does Sportsβ founder, Robby Berger (center), responds to comments about the channelsβ new tequila seltzer line /Β Have A Day
Bob Does Sports, the YouTube channel founded by sports creator Robby Berger in 2021, announced a new tequila seltzer line called Have A Day last week. The seltzer sold out online within 48 hours of launching, according to Berger.
But: Plenty of fans criticized the drinkβs priceβabout $70 per 24-pack. βYou're alienating your core consumers before you even got a purchase,β one user commented on the announcement video.
Bergerβs response? βOfficially made our way into retail and we are absolutely gonna knock these prices downβ¦online shipping absolutely sucks,β he posted on X.
Read the room: Have A Dayβs launch comes at a moment when top creator-led beverage brands are generally finding success (with some stumbles mixed in).
PRIME is facing several lawsuits, with the most prominent claiming that Logan Paul and KSIβs sports drink contains dangerous chemicals. First-quarter sales of PRIME fell to $16.1 millionβa 50% drop from the same time last year.
Happy Dad, the alcoholic seltzer started by prank creators NELK in 2021, rolled out in Walmart last month. The company said in June 2023 that it had sold over 4.2 million 12-packs (~$80 million in revenue) since launch.
Have we seen the peak of creator-led drink brands?

MoistCr1TiKal Sues US Immigration

MoistCr1TiKal sues US Immigration on behalf of his esports team after encountering Visa issues for three of its players /Β penguinz0
Charlie βMoistCr1TiKalβ White Jr. announced on Friday that heβs suing US Immigration on behalf of Moist Esports.Β
The why: Three members of Moist Esportβs four-person Apex Legends team are from Australia. They were denied entry into the US to compete in the Apex Legends Global Series Playoffs on May 2, despite White Jr. claiming they met all the visa requirements over a six-month process.Β
As such, Moist Esports had to drop their team out of the event. They reapplied for another visa under different representation, so they were able to compete as βNot Moist.β
βWe talked with our lawyers, and they agreed that itβs very mysterious how it even got to this point,β White Jr. said in the video announcing the lawsuit. βIt seems that there are quite a few no-nos that were committed here, and some protocol that wasnβt followed, a lot of big red flags, big problems.β
What now: White Jr. said that legal proceedings are underway, and Moist Esports is under financial pressure between missed event revenue and legal fees.Β
βEven if weβre successful in beating US Immigration in this lawsuit, they canβt pay us out any damages, of which there is a lot,β White Jr. said in the video. βItβs been a super expensive processβ¦so much money that went into this, all of which was burned.β
Big picture: Esports relies heavily on foreign talent, and White Jr.βs struggles with US Immigration reveal the difficulties in esports creatorsβ fight for legitimacy. Twitch streamer inhuman said on X, βHopefully this opens up discussion to change laws to make getting visas for esports easier.β

The Sorry Girls Launch New Video Series

The Sorry Girls launch βFrom the Workshop Floorβ with hosts (left to right) Kelsey MacDermaid, Rachel Nyhuus, Rochelle Gracey, and Becky Wright /Β The Sorry Girls
DIY and home decor creators The Sorry Girls shared a new series, From The Workshop Floor, on YouTube and Instagram over the weekend.Β
βWe wanted to combine all the things we loveβdesign, DIY, challenges, honest thoughts and opinionsβto bring you a new format you havenβt really seen before,β cofounder Kelsey MacDermaid said in the first episode ranking celebrity bedrooms.
Most Sorry Girls videos donβt include the whole four-person cast and are typically highly produced. From The Workshop Floor is a lower-lift, more conversational show featuring the whole cast weekly on Saturday mornings.
Perspective: Since The Sorry Girls joined Mythicalβs Creator Accelerator program last year, theyβve added 1 million followers across social channels, grown their team, and launched a design course.

Vince Vintage is hiring a script writer to develop original story concepts for his video essays.
Jamie Rawsthorne is hiring an operations manager to oversee the entire workflow for his YouTube growth agency.
AstroKobi is hiring a video editor to effectively communicate educational topics.
Calling all creators: an exclusive opportunity to tell the story of freelancers and get paid for sharing your experience.Β Join the Fiverr creator network today.*
*This is sponsored advertising content.

π₯ Press Worthy
Film creator Lucy Brown leaves DriveTribe to work on her own YouTube channel.
Colin and Samir open registration for the second cohort of Creator Startup.
Twitch unveils a TikTok-like scroll feed.
YouTube Premium members can test an AI feature that jumps to the most popular part of videos.
Damon Dominique launches a travel course.
Cassey Ho shares how one video performed on TikTok vs. Instagram, claiming one got shadowbanned.

When you refer new readers to the Press, you earn merch from the Press Publish shop.
*Hereβs your unique link to share: {{rp_refer_url}}
You currently have {{ rp_num_referrals }} referrals. You're only {{ rp_num_referrals_until_next_milestone }} away from receiving {{ rp_next_milestone_name }}.
*Please do not use fake email addresses β they will not qualify as referrals. Thank you!




