Good morning. We don’t like gatekeeping, so we won't do it. We have five pairs of tickets to the LA premiere of Kareem Rahma’s YouTube show, Keep the Meter Running, this Saturday evening in Los Angeles. 

Want in? Refer a friend to the Publish Press using your unique referral link below to be entered into the running to win a pair of tickets. We’re picking the winners tomorrow afternoon—we’ll let you know if you won then.

— Hannah Doyle & Syd Cohen

Today’s lineup:

Last week, news creators Johnny and Iz Harris’ YouTube media company, Newpress, won a News and Documentary Emmy—marking their first Emmy win as YouTube creators.

Newpress won for outstanding graphic design on Johnny’s YouTube channel. It operates three other YouTube channels (Tunnel Vision, Search Party, and The Bigger Picture) dedicated to in-depth news reporting, reaching a combined 14M followers and backed by a 40-person team of researchers, editors, designers, and producers.

A day after the Emmy win, Johnny and Iz joined us at Press Publish LA to share more about what the win means for the business.

What’s the biggest unlock from an Emmy? Marketing. “Now we’re going to have more institutional validation which will translate into economic validation—more sponsorship opportunities to help fuel our work. And we’ll be able to do better work and attract more talent,” Johnny said.

Currently, Newpress runs brand sponsorships as ad reads across channels with companies like Adobe, Incogni, and Ground News. With the Emmy win, Newpress is looking to attract funding for its upcoming show, The Human Element, on Johnny’s YouTube channel. 

"We are spending a lot of money [on The Human Element] relative to our normal videos. And we’re not publishing right now, so we’re losing a lot of opportunity cost,” Johnny said. “What we are betting is that if we do this right, we will find a brand who wants to stand next to the best of premium storytelling on the YouTube platform.”

Zoom out: Newpress’ Emmy win isn’t just to fund one show—it could serve as proof that YouTube-native journalism built on audience trust instead of institutional backing can compete for the same premium brand dollars as legacy TV. 

"The future is people wanting to learn from humans they trust directly—in their voice, their style, and their show," Iz said.

Last month, Matt Fitzgerald, co-founder of MrBeast and Mark Rober’s #teamtrees, #teamseas, and #teamwater campaigns, teamed up with media exec and entrepreneur Heather Moosnick to launch Create on Purpose, an organization that helps creators establish nonprofits.

“We're building the bridge between the resources that want to support the causes [and] the creators that want to support the same causes,” Moosnick told us.

How it works: Moosnick and Fitzgerald are combining their creator and nonprofit networks to serve as an intermediary between organizations and creators. Create on Purpose currently has three offerings, all free of charge for creators:

“I try to think about who's already doing this work and where they have superpowers that, in collaboration with a creator, can really unlock something that would be difficult for either other party to do on their own,” Fitzgerald told us.

Why it matters: The creator philanthropy sector is growing—from Rober’s $60M STEM education initiative to Higa’s wolf repopulation programs. Why? Because audiences are able to see the tangible impact of their donations when the creator is building the organization before their eyes.

“Everyone wants to feel like they're a part of a community and that they're building something together,” Higa told us. “And when you're doing it live, you are literally all there at the same time, so there's this togetherness feeling that comes with it.”

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Fashion podcast The Cutting Room Floor has spent the last five years paywalling its ad-free episodes exclusively on Patreon—without any formal agreement with the platform. During that time, the show reached the top 1% of Patreon podcasts by earnings and more than doubled its paid memberships year-over-year.

Now it's making that exclusivity official with a three-year partnership. We spoke with founder and host Recho Omondi to hear why.

"The impetus was because there was a competitor to Patreon that was poaching me very aggressively to leave the platform. It inspired me to bring that deal to Patreon and they agreed," Omondi told us.

The details: Patreon will support the show in expanding its content slate and formats, staffing, and events, while Omondi retains full ownership of the brand. Episodes will stay paywalled and ad-free, and the pace will still be deliberate.